Online reputation management is more important than ever, and if you are a small business that is reviewed online by your customers, you know how important it is to have positive reviews showing, especially on trusted sites like Google Places and the Better Business Bureau.
In light of this, wouldn't you be alarmed if you received a complaint notice via email from the Better Business Bureau?
There is a scam currently circulating where small businesses are receiving an official looking email supposedly from the Better Business Bureau telling the owner they have received a complaint on the business.
Here is one version going around:
Here with the Better Business Bureau would like to inform you that we have been sent a complaint (ID 18537343) from a customer of yours related to their dealership with you.
Please open the COMPLAINT REPORT below to obtain more information on this problem and inform us about your opinion as soon as possible.
We hope to hear from you shortly.
Better Business Bureau
Council of Better Business Bureaus
4200 Wilson Blvd, Suite 800
Arlington, VA 22203-1838
Phone: 1 (703) 276.0100
Fax: 1 (703) 525.8277
However, this email is a scam, and you need to be careful to not click on any links or open any attachments if you receive one. Instead, just delete it and you will be fine.
You can always call your local BBB if you think the email might be legitimate.
To Your Success!